Our Brands

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Now Optics is the parent company of optical brands Stanton Optical and My Eyelab. Over the past decade, both brands have been dedicated to providing extraordinary service and selection for a fast, efficient, affordable eye care experience. Now Optics utilizes next-level technology that WOWs both patients and the optical industry!

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Now Optics is the parent company of optical brands Stanton Optical and My Eyelab. Over the past decade, both brands have been dedicated to providing extraordinary service and selection for a fast, efficient, affordable eye care experience. Now Optics utilizes next-level technology that WOWs both patients and the optical industry!

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Stanton Optical

Stanton Optical was founded in 2006 with one goal in mind: to make eye care easy for all. Stanton Optical gives patients a fast and accurate eye health exam and the opportunity to choose from more than 3,000 frames and popular brands of contact lenses like Acuvue, Air Optix, Biomedics, PureVision, SofLens and Proclear. Stanton Optical works directly with designer eyewear manufacturers and equips a majority of its stores with optical labs that produce quality prescription eyeglasses in as little as 15 minutes. Get easy, efficient eye care with none of the drama at Stanton Optical!Read More

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My Eyelab

My Eyelab is on the front lines of both style and technology. Founded in 2013, My Eyelab is one of the fastest-growing full-service telehealth and retail optical centers in the nation. Since 2016, My Eyelab has been available for franchise and consistently ranks among the largest optical retailers in the United States by Vision Monday. Choose from thousands of on-trend frames that are sure to satisfy your eyes at My Eyelab!Read More